Today we’re going to dive into the sandwich...
Inventing the Future of Loyalty...
Who We Are
We’re a small, nimble crew with extensive hands-on loyalty experience across a wide range of industries, from small businesses to global brands. We know where loyalty has been, where it’s going, and how to create real connections, drive engagement and grow lifetime value.
What We Do
Comprehensive Program Design: Strategy, messaging, rewards, benefits, experiences, tiers, mechanics.
Your Loyalty Scorecard: Assessment of your current loyalty and engagement initiatives.
The Hidden Treasure Hunt: Identify existing assets that can be levered for loyalty.
Financial Modeling: Ground your program in financial rigor.
Competitive Analysis: Landscape review and best practices.
Program Roadmap: Strategic plan for program design & continual optimization.
Rules of the Road: Business rules, Terms & Conditions can make or break a program.
Operational Requirements: Functional guidelines for tech development and program support.
How We’re Different
Uniquely Collaborative Culture
We blend extensive expertise with an open-minded, creative approach that fosters innovation.
Fun to Work With
We take our work seriously – but we don’t take ourselves too seriously.
Tailored Services
What you need and only what you need, within a scope, timeline and budget that’s right for you.
We’ve Been There
We’ve managed profitable programs from the client, agency & consulting perspectives, so we know where you are coming from.
Strategic, Tactical, Practical
Recommendations you can really use.
Our Team
Our team has been inventing the future of customer engagement since the early days of modern loyalty programs.
Howard Schneider
Laura Siegfried
Alex Fisher
Mary Henslee
Kate Hogenson
What We’re Thinking
While some of the core principles of loyalty are timeless, there are always new developments and innovations that pique our interest. We regularly share our thoughts on current trends and technologies, with fresh hot takes on the dynamic loyalty landscape. Here’s a selection of some of our recent posts.
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What Can We Do for You?
Let’s talk about how we can help you reach your loyalty goals. Check out these thought-starters for some of the most common loyalty challenges. Anything sound familiar?
- Does your program deliver the right rewards, benefits and experiences?
- Are you leaving money on the table?
- Does your program leverage best practices?
- Are your competitors eating your lunch?
- Are your customer communications effective-or turning customers off?
- Is your program contemporary, appealing and aspirational for today’s customers?
