Inventing the Future of Loyalty...
What We're Thinking
Jun
2026
You’re welcome!
A mentor of mine used to talk about the value of “the unencumbered thank-you” in maintaining customer relationships. Think about...
Jun
2026
Doubling down
I want to share a few observations about current happenings in the customer loyalty world. From banking, to fast food,...
Jun
2026
How does your culture stack up?
In our buzzword-crazy world the term “culture stack” has been gaining currency. It confers a gleaming 21st Century aura on...
May
2026
Two lies and one truth?
Ever play “two lies and one truth?” Given three reasonable statements, guess which one is true. Let’s play with these...
May
2026
Programs springing up like weeds
Or should I say, weed. Today’s topic: cannabis store loyalty programs. Where recreational grass is legal, it didn’t take long...
Apr
2026
Winning in the Retention Economy
Winning in the Retention Economy: The Experts Agree In these volatile times, marketers are increasingly emphasizing customer growth and retention...